The New Industrial Revolution: Consumers, Globalization and the End of Mass Production

By Peter Marsh.

The New Industrial Revolution: Consumers, Globalization and the End of Mass Production

Description

The rapid emergence of China and India as prime locations for low-cost manufacturing has led some analysts to conclude that manufacturers in the "old economies"—the U.S., U.K., Germany, and Japan—are being edged out of a profitable future. But if countries that historically have been at the forefront of events in manufacturing can adapt adroitly, opportunities are by no means over, says the author of this timely book. Peter Marsh explores 250 years in the history of manufacturing, then examines the characteristics of the industrial revolution that is taking place right...

ISBN(s)

0300197233, 9780300197235

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