Managing Organizations in the Creative Economy: Organizational Behaviour for the Cultural Sector (Mastering Management in the Creative and Cultural Industries)
By Unknown Author.
Description
The creative and cultural industries represent a growing and important sector in the global economy. Thriving in these industries is particularly tough and organizations face unique challenges in the digital age. This textbook provides a vivid initiation into the creative industries workplace. Managing Organizations in the Creative Economy is the first textbook of its kind, introducing organizational behaviour theories and applying them to the creative world. The text is underpinned by the latest research and theoretical insights into creative industries management and organizational behavi...
ISBN(s)
1138184608, 9781138184602
