Revolutionizing Product Development: Quantum Leaps in Speed, Efficiency and Quality
Description
Today, a company's capability to conceive and design quality prototypes and bring a variety of superior products to market quicker than its competitors is increasingly the focal point of competition, contend leading product development experts Steven Wheelwright and Kim Clark. Drawing on six years of in-depth, systematic, worldwide research, they present proven principles for developing the critical capabilities for speed, efficiency, and quality that have worked again and again in scores of successful Japanese, American, and European fast-cycle firms.The authors argue that to survive,...
ISBN(s)
1451676298, 9781451676297
